"People get what empathy does. They understand why connection is important and stuff like that. So I end up taking away a lot of that fluffy language when I'm talking to a C-level, right?
They understand the power of connection. They wouldn't be C-level if they didn't understand networking and things like that, just from one perspective of community, right?
So it's actually instead of saying, "Oh, well, we're here to connect people so that their lives are full of joy and happiness."
It says, "You understand the value of networking. What we're doing is making sure our members can connect with each other, which will lead to retention for the business because they're being taken care of by us."
From this episode, you'll know:
👉 Practical steps for translating community success into business impact.
👉 The role of community builders in driving business growth.
👉 Insights into working with cross-functional teams to achieve shared goals.
👉 The importance of building internal communities for long-term success.
👉 Emotional intelligence and empathy in community and business collaboration.
Choose the best platform to listen to this episode:
Connect with Shannon and Yurii here:
https://www.linkedin.com/in/shannon-m-emery/
https://www.linkedin.com/in/yurii-lazaruk-community-consultant/
How To Ensure C-level And Community Speak The Same Language | Community ROI with Shannon Emery